How AI Tools Are Revolutionizing Digital Marketing

The digital marketing landscape is buzzing with one big game-changer: artificial intelligence (AI). From personalized recommendations on your favorite online store to chatbots that handle customer service at lightning speed, AI is everywhere. It’s making marketing smarter, faster, and way more efficient. But what does this mean for brands trying to stand out? And how […]
Is AI the Final Chapter in the Ad Business?

Let’s cut through the noise: the idea that AI might one day replace the creative minds behind advertising is both thrilling and overhyped. AI can generate designs, write copy, and even compose music in seconds. But let’s be clear—AI is a tool, not the artist. It can assist, enhance, and even inspire, but it will […]
A Heartwarming Visit to Umbrella Children’s Home: Empowering Futures through Technology and Creativity
On November 23, 2024, Iris for Good had the privilege of visiting the Umbrella Children’s Home in Nairobi as part of our Empowering Futures: Digital Literacy and Creative Arts Program. This initiative aimed to bridge the digital divide while fostering creativity among marginalized children. The day was filled with impactful activities tailored to help the […]